Urban Intelligence engaged one x to develop a complete brand identity and digital presence for the business. The objective was to create a modern, future-focused brand that balanced technical credibility with clarity and accessibility, positioning the consultancy confidently across both government and private sector audiences. The scope included brand strategy, visual identity development, stationery and a full website design and build.
CLIENT: Urban Intelligence
Urban Intelligence is an independent consultancy that bridges planning, policy and technology to create smarter outcomes for urban development. Combining technical expertise with AI-driven tools and analytics, the business helps government and private sector partners turn complex data and approvals into clear, actionable insights.
The Brief
Deliverables
- Brand identity and logo design
- Brand guidelines
- Business cards, letterhead and email signatures
- Website design and development
Outcome
The result was a bold, distinctive brand system designed to reflect the intersection of urban planning, data and technology. Built around a geometric logo and connected network forms, the identity communicates clarity, structure and progress while standing apart from traditional consultancy branding. Supported by a refined website and cohesive supporting collateral, Urban Intelligence launched with a confident, professional presence aligned to its innovative approach to urban development.
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